Saturday, March 19, 2016

Race suffocation in the supermarket sector

Race suffocation in the supermarket sector
From familiar names such as Lotte, Berli Jucker ... to rookies in Vietnam as Aeon, Cetral Group or Vingroup, 2014 witnessed a vibrant retail market.

With a population of over 90 million people and the majority of working age, Vietnam has become an attractive investment location for the retail industry - distribution. In particular, the door wide open in the ASEAN market in 2015, many items reduced tax rate of 0% is even encouraging foreign giants before pouring money to catch opportunities. Here are five giants in the field of supermarkets have joined the race drama about the market size in the past year.

1. Aeon (Japan)
Founded over 250 years ago from a store specializing in providing materials, clothing accessories kimono, far Aeon has become a global retail giants, appeared in 14 countries with revenues of nearly 60 billion years 2013.
Aeon began operating in Vietnam since 2009 in the form of a representative office and approved the company founded in 2011 with registered capital investment of nearly 205 million. This is the first step to developing Aeon construction activities, organization, business management and commercial centers, department store and supermarket. In early 2014, the company has declared truogn first commercial center in Vietnam, located in Tan Phu district (HCMC) and the end of the second center in Binh Duong.

Aeon's objective is to open in 2020 and operated 20 shopping centers and supermarkets across Vietnam. Meanwhile, across the globe, he grew a total of nearly 16,500 this center, shops.

Berli Jucker 2. (Thailand)
2014 is a busy time of the third richest billionaire Thailand - Mr. Charoen Sirivadhanabhakdi. After engaging in retail chain Family Mart (now renamed B's Mart), between 2014, the company Berli Jucker billionaire shocked the market when it bought hypermarkets Metro Cash & Carry Vietnam from German bosses.
Metro Cash & Carry Vietnam (Vietnam MCC) consists of 19 distribution centers and portfolio of real estate related, was bought for 655 million euros. After the deal, Berli Jucker into account the increase in the presence of Thai goods in supermarkets. She Metinee Issarajinda - Assistant Vice President in charge of investor relations, said the company BJC will send 10 experts to Vietnam to help structural adjustment items.

Also, Berli Jucker also plans to open 205 stores branded utility B's Mart in the next 4 years. In Thailand, the company has a market capitalization on the stock market is about 88 billion baht (about 2.8 billion US dollars). The Group has 6 offices in Southeast Asia with a total turnover in 2013 of about $ 1.3 billion.

Besides expanding the distribution system, while taking into account Charoen Sirivadhanabhakdi penetrate Vietnam beer market, which is the potential for double-digit growth. Thai Beverage - a subsidiary of billionaire others have recommended buying shares of Sabeco - the country's largest brewer. Thaibev currently owns two brands and Chang Beer Thai Oishi green tea. Sabeco company valuation of $ 2 billion.

3. Central Group (Thailand)
Following the successful boss in Vietnam's retail market, in 2014, the Group Central Group of Thailand's richest families Chirathivat official system is performed with Robins mall in Hanoi and HCMC.
4. Lotte (Korea)
In Vietnam since 2008, but the first 5 years of the Lotte supermarket (Lotte Mart) appears only in the southern provinces. To 2014, the Korean retail giants march into Hanoi with scale plans to open the first location has an area of ​​over 20,000 m2 and opened Lotte Center Hanoi - the second highest building with a total area cities 253,000 m2 floor.
5. Vingroup (Vietnam)
A new comer in the market, but not inferior Vingroup when planning large-scale expansion in the period itself is a business toi.Xuat real estate owned hundreds of thousands m2 business center as well as common areas luxury apartment in the big city, Vingroup available advantages to become retailers caliber. As early as 2013, the group has five bared penetrate through to birth mall chain for children and companies specializing in e-commerce.

Quarter IV / 2014, Vingroup officially entered the market, not through self-chain investment that acquires commercial centers Ocean Mall and Ocean Mart supermarkets of Ocean Group (Ocean Group). Vinmart retail brands and Vinmart + Vingroup also used for retail distribution systems around.

Initially, Vinmart conducted restructuring of existing supermarkets 13 Ocean Mart across the country, a total area of ​​over 40,000 m2. In the next 3 years, the company plans to expand to 100 supermarkets and 1,000 convenience stores across Vietnam through new investment or M & A.

Even in the last days of the year, marked the expansion Vinmart regain the 10,000 m2 floor of 79 Market stores, which belong Alphanam. Next time, Vingroup supermarkets will continue to expand into more residential areas, densely populated province in the country.

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